In my first startup, I didn’t get the basics. On top of that we didn’t have the right ingredients in the founding team. Good people. Good intentions. But it was the wrong mix of everything. Then I got lucky twice. First, I got to work with Aviel and Damon. Then I got to
On Tuesday, I left my job at Drift. The backstory: In 2016, I joined Siftrock as co-founder & CEO. With $0 in funding, we build a nice cash positive bu…
Adam Schoenfeld
Drift has this principle: “Innovate, don't invent.” Convoy has a similar value. Grant Goodale (co-founder) explained how they “innovate deliberately.” …
Adam Schoenfeld
I have two kids. 7 and 5. They start conversations like this… Kid: Why is there traffic? Me: Because it’s 4:47pm in a highly populated area. Kid: Why d…
Adam Schoenfeld
I often think back to the moment I left my nice management consulting job to do a startup in 2008 (the one that painfully shutdown ~2 years later). I d…
Adam Schoenfeld
This week I started a fun new project called Peer Signal. It won’t take up space here, but I’d appreciate your help sharing if you think it’s interesti…
Adam Schoenfeld
A story about my long-time barber: He was working at a high-end salon for 13 years. He had many loyal customers and was always booked. I was very happy…
Adam Schoenfeld
Before I talk about gators… I’m giving away some books. Go here if interested. You’ve heard of a big fish in a small pond, but this is better. “you wan…
Adam Schoenfeld
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